KEEN to Give Away 100,000 Pairs of Shoes

The shoes are going to workers on the front lines and the families at home fighting.

KEEN's headquarters in Portland, OR.
KEEN's headquarters in Portland, OR.

Shoe manufacturer KEEN has pledged to donate up to 100,000 pairs of shoes to workers on the front lines and the families at home fighting through the COVID-19 crisis.  

The company has given away 68,000 pairs and hopes to hit its goal today. The value is approximately $10,000,000 in shoes. 

The Together We Can Help initiative is about enabling people to build connections in this time of incredible isolation. It's a response to the high level of despondency gripping society.   

“The Together We Can Help initiative is fundamentally about enabling people to take positive action and build connection in a time of increasing isolation. We believe allowing people to 'pay it forward' by providing someone in their community with a free pair of shoes, will help build connection at a time of great need,” said Erik Burbank, KEEN Global GM Outdoor, Lifestyle, Kids. 

While shoes may not be a priority for many displaced workers at the moment, making shoes that help people get outside and get the job done is what the Portland, Oregon-based company does best.  

To nominate someone to receive a pair of shoes, visit keenfootwear.com.  

If the person is selected, the company will send out a new pair of shoes at no cost.

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