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The Art Of Choosing Wisely

Mon, 01/23/2012 - 3:21pm
TED

Just about everyone wants customized experiences and products. But when faced with a multitude of options, consumers often can't make a decision. However, by citing new research, Sheena Iyengar demonstrates how businesses can improve the experience of choosing.

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Have any comments or questions about our MBT Mid-Day Report videos? Or do you have a video you'd like to see featured in one of our deployments? Email me at Mike.Schmidt@advantagemedia.com.

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