Enterprise 2.0 Social networking site offers advice on how to sell services
By Manufacturing Business Technology Staff -- Manufacturing Business Technology, 6/5/2008 3:24:00 AM
MaintenanceNet, Inc. has created an online community for people who make a living marketing and selling aftermarket service agreements. The community, called Selling Services, is billed as a social networking site for individuals seeking to make professional connections and become more proficient at marketing and selling services. The site offers industry news, event listings, and a weekly blog, with all content focused on achieving success in the sale of extended warranties and maintenance services.
MaintenanceNet is a supplier of extended warranty and service contract management software solutions.
"With the advent of social networking technology, we have built a community dedicated to professionals looking to unlock the full potential of their extended warranty and service sales and marketing programs," said Kelly Crothers, director of marketing for MaintenanceNet. "The site is all about bringing professionals together to identify strategies for increasing top and bottom line revenue."
Members can interact and mentor one another by asking questions and offering helpful advice, as well as posting relevant images and videos. Content is designed to educate members about the many facets of service sales, including:
• The business impact of registering products and services;
• The importance of taking advantage of the service opportunity lifecycle;
• Empowering and leveraging channel partners to be a part of the service renewal and technology refresh revenue stream;
• Leveraging customer and transaction data to increase sales opportunity potential for both services and products; and
• Improving time to revenue.
Membership in the Selling Services network is free. To join, visit:
http://www.maintenancenet.com/pages/company/maintenancenet_community.htm
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