Market pressures dictate vendor strategies
by Staff -- Manufacturing Business Technology, 11/1/2004 7:00:00 AM
With corporations remaining careful about IT spending, major technology vendors keep adjusting their business models in hopes of opening new revenue streams. Two recent examples involve IBM and Sun Microsystems.
In IBM's case, the idea is to attract more potential customers by offering "open" technology solutions. The latest move involves sharing designs for IBM blade servers with other vendors that may want to build products compatible with IBM blades.
Sun started its push to increase services revenue this past March when it appointed Marissa Peterson to head its services division. Sun reported 7-percent year-over-year growth in services revenue for the fiscal year. Services revenue topped $1 billion for the first time in the fourth quarter.
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