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New PLM users: Siemens says SMBs catching onto its Velocity series

By Manufacturing Business Technology Staff -- Manufacturing Business Technology, 4/22/2008 9:27:00 PM

Siemens PLM Software says sales momentum is growing for its Velocity Series of solutions aimed at small and medium-size companies. In making this announcement, Siemens named eight companies that have recently purchased the Velocity series, a preconfigured portfolio of digital product design, analysis, manufacturing, and data management software. The companies range from a U.K.-based research lab to a Tool and Die maker based in Union City, Tenn.
Joe Barkai, practice director with Manufacturing Insights, an IDC Company, says Siemens is targeting the middle market at an opportune time.
“In the past, we used to think of PLM as a tool for the engineering departments of the 'big boys,'” Barkai says. “But more and more smaller companies are using PLM not only because they are required to do so by their customers, but also because PLM tools are becoming more accessible, and easier to implement and use; all at a lower total cost of ownership. The growth of PLM investment in the SMB market has accelerated over the last several years and is now outpacing the overall PLM market."
Siemens named the following companies as new Velocity Series users:
• The UK Science and Technology Facilities Council, one of Europe's largest multidisciplinary research organizations supporting scientists and engineers worldwide, signed a five-year contract with Cutting Edge Solutions Ltd, a leading solution partner in the UK. The contract includes Solid Edge CAM Express, Teamcenter Express, Femap and NX software for at least 160 users.
• IHC Merwede (the Netherlands), a global leader in designing and building specialized dredging material and complex, custom-built offshore ships, has selected Solid Edge and Teamcenter Express software to shift from 2D to 3D design.
• Algar Plastics (Canada), a manufacturer of point of purchase display systems, has selected Solid Edge and CAM Express for its design and manufacturing needs.
• Verhoeven Oss B.V. (the Netherlands), custom-made materials handling and conveyor technology manufacturer, has standardized on Teamcenter Express cPDM. “We selected Solid Edge 3D CAD over SolidWorks and Inventor for our engineering department seven years ago,” said Mr. T. van den Akker, director of Verhoeven Oss B.V. “Today we are still innovating and we want to reduce our engineering costs even more, so we selected Teamcenter Express. We now have 24 licenses of Solid Edge and Teamcenter Express, supported through our reseller Bosch Engineering.”
• G & H Tool & Die Inc. (Union City, Tenn.), a mid-tier tool and die/special machine and fixture supplier to the automotive and consumer appliance industry, purchased Solid Edge software and CAM Express software to decrease time associated with stamping/machine design and repair, along with the need for 3D machining capabilities.
• Kunming Precision Mechanics Institute (China), a leading provider of precision instruments in China, purchased Solid Edge to shorten design cycle time and improve product quality. Solid Edge's ability to protect the company’s investment in legacy data and its embedded analysis solution, Femap Express software, helped them make the final decision to select Siemens PLM Software’s solution.
• Océ Display Graphics Systems (Richmond, BC, Canada), a leading developer of production large format digital printing and imaging systems, will use Teamcenter Express as its cPDM system for CAD data management and document management.
• Burgmann Industries GmbH & Co. KG (Germany), one of the world’s leading seal manufacturers, will implement Solid Edge for the 3D development of its products and Teamcenter for product data management and data integration into its ERP system
“The mid-market is still the fastest growing market segment in the PLM space and these wins illustrate our continued leadership in the segment as companies select our portfolio repeatedly over competitors,” said David Shirk, executive VP, marketing, Siemens PLM Software. “These new customers represent both small and medium sized businesses and come from a variety of industries around the world.”

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