Yankee Group cites PMPO a best-kept secret in the enterprise
by Staff -- Manufacturing Business Technology, 8/1/2005 6:00:00 AM
Boston-based Yankee Group says the market for price management and profit optimization (PMPO) solutions is expected to reach $1 billion by 2007. The majority of Fortune 1000 enterprises using these solutions report ROI from profit solutions and improvements of up to 20 percent. Indicators for future PMPO growth are as follows:
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Pricing solutions are more often deployed enterprisewide, and in global rollouts.
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Integrators and consultants are building practices to facilitate PMPO strategies, process reengineering, and IT implementation projects.
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An increased number of qualified request-for-proposals signals a downstream pull for pricing solutions.
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C-level executives are refocusing on revenue and margin growth, rather than cost cutting.
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Acceleration of end-to-end pricing projects that span strategy, process, and technology.
"PMPO has been the best-kept secret of early enterprise adopters, many of which are using these solutions to outmaneuver competitors and gain market share," says Kosin Huang, program manager, Yankee Group.
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