Manufacturing Business Technology - August 1, 2003

In many ways, the plant investment strategy at Bombardier's Outboard Engine Division mirrors the leaner thinking of North American manufacturers. The Montreal-based company bought the assets of ailing Outboard Marine Corp. (OMC) in early 2001—including its famed Johnson and Evinrude brands—and immediately looked for ways to make its production operations more efficient, and also mor...

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